What’s one of the most valuable commodities that even Bill Gates can’t buy? Time.
No matter who you are, there are only 24 hours in a day, 365 days per year — 366 when the quadrennial Leap Year gifts us with an additional 86,400 seconds. A universal way to waste this precious time is by waiting in line.
Americans spend a staggering 37 billion hours a year waiting in line. Can you just imagine what else we could accomplish without such a tedious, time-sucking activity?
As someone attuned to the automotive industry, you’re well aware that even the most patient customers at your shop can get frustrated when service takes longer than expected. Along with upselling and inaccurate estimates, some of the top reasons nearly half of vehicle owners get frustrated with dealer service are difficulty scheduling, limited appointment availability, and longer-than-expected repair times.
The heavy traffic alone, which makes finding an appointment tough, is enough to make drivers blow a gasket. Owners of mass-market vehicles wait an average of 5.2 days for a service appointment, up from 4.8 in 2023.
What’s to thank for bothersome service bottlenecks? Parts shortages from supply chain disruptions and staffing shortfalls are often the primary culprits. In fact, the automotive industry needs over 100,000 new technicians each year through 2026 just to keep up with demand. One way to alleviate this pressure is by implementing an AI phone answering system, which can automate scheduling and improve appointment availability, helping reduce wait times for customers. But an AI system is just the start—there are several other strategies you can employ to keep your shop running efficiently.
Shifting Gears: 10 Tips to Keep Your Shop Firing on All Cylinders
Neglecting to implement systems that keep your service appointments running smoothly doesn’t just result in cranky customers—it also creates a chaotic work environment. This chaos can lead to losing loyal customers to competitors, missing out on the skills of your top employees, and leaving profitable revenue on the table.
Wondering how to reduce the wait times stalling the success of your service shop? Leverage these 10 reliable recommendations that will have your business doing laps around your competitors.
Consistently Communicate
Make clear and transparent communication a priority to keep customers coming back. Keep in contact with them with regular updates about the progress of their vehicle repairs along with any unexpected findings or unanticipated delays.
Set Realistic Expectations
It’s better to under promise and overdeliver. Don’t tell a customer their automobile will be ready in an hour if you know there are three cars in line in front of theirs.
Thoroughly Train Your Employees
Offer thorough training during onboarding and beyond to increase employee confidence, boost productivity and problem-solving skills, supplement communication skills, and enhance employee engagement. Make sure it covers safety, customer service, and industry trends.
Identify and Address Inefficiencies
Inefficient workflows cause friction in the customer experience. Regularly audit your processes (i.e., customer check-in) to alleviate inconsistencies that delay your service deliverables.
Meet Customer Preferences
Communicate with your customers using the channels they prefer. Almost 70 percent of customers strongly prefer service updates via text instead of receiving a phone call.
Ensure Immediate Response Times
Ninety percent of customers view an instant response as either crucial or very important when they need customer service assistance. Poor response time not only lessens customer satisfaction but also puts a dent in your reputation.
Offer 24/7 Availability (Utilizing an AI Phone Answering System)
Adopt an AI phone answering system that answers every call so you don’t miss out on potential business. These systems can automate scheduling, intake, and communication, significantly speeding up the process while freeing up your staff to handle in-person tasks.
Clearly Document Detailed Policies and Procedures
Establish standard operating procedures and make them clearly visible to every employee. Detailed documentation ensures your technicians each follow the same workflow effectively.
Allocate Resources Accordingly
Even the most efficient automotive service technicians aren’t capable of covering multiple shifts without getting burned out. Avoid overbooking by utilizing technology for task distribution, ensuring smoother shop operations.
Accurately Track Inventory
Avoid delays from inadequate stocking of parts by using an AI-powered platform that tracks your inventory levels and monitors the status of orders placed with your suppliers. Using this method means you’re cutting costs by only ordering what you need for your current workload.
Speeding up service without sacrificing customer service is possible with strategies like these. And, you don’t have to wait to start using them.
Download our complimentary sales playbook today for more tips that’ll have you on the road to a boosted bottom line in no time
